Allyson Stewart-Allen's Profile Picture

Allyson Stewart-Allen

CEO


London, GB

Languages

English French

Areas of Expertise

American business culture Branding Brexit & EU Business failure Communication Corporate reputation Crisis communications Cross-border expansion ESG Innovation Internationalisation Investing Leadership Marketing Negotiation US Free Trade Agreement Working across cultures Working with Americans beginner investing behavioural economics crypto and fads (risk of) financial advice regulation

About

Allyson Stewart-Allen is CEO and Founder of International Marketing Partners, established in 1991.
An award-winning broadcaster, advisor, author, speaker, and educator, she’s a recognised expert on global brands and cross-border expansion.

Originally from Los Angeles and now based in London for over 30 years, Allyson earned her MBA with Dr. Peter Drucker and learned her craft while working for PwC, PA Consulting Group and Hay Management Consultants.

She has advised over 260 businesses across 27 countries including BAE Systems, BBC Studios, Burberry, Chanel, Electronic Arts, HSBC, Lufthansa, Meltwater, NBC Universal, Pandora, Ricoh, SAB Miller and more.

She’s the author of both editions of the best-selling book Working with Americans and is a regular TV, radio and print expert including her five seasons on BBC’s The Apprentice, CNN, The Financial Times, USA Today and The Wall Street Journal. She is also the creator of the highly-successful LinkedIn Learning course Leading International Growth.

Allyson is a Member of the Strategic Advisory Board of The Chief of Staff Association, the British Business Excellence Awards and recently served as a Non-Executive Director for the Chartered Institute of Marketing.

When she’s not busy doing all these interesting activities, she serves as a mentor to a range of international corporate leaders and organisations.

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